Manuel B. Garcia

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Can Qualitative Research Have Variables?

Qualitative research can involve characteristics that vary across people, cases, settings, or time, but researchers do not always conceptualize them as variables. Whether variable terminology is appropriate depends on the research question, methodology, and analytical framework.

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Variables in Qualitative Research Guide 96 of 223
01 · The Question

Does Qualitative Research Have Independent and Dependent Variables?

Students are often taught to identify the variables in a study before doing almost anything else. That makes sense for many quantitative designs. Then they encounter a qualitative question such as: “How do first-generation university students experience the transition to higher education?”

Which part is the independent variable? Which is the dependent variable?

The difficulty may not be that the variables are hidden. The problem may be that the study is not organized around variables at all.

Qualitative research can certainly examine characteristics that differ across participants, cases, settings, or time. Qualitative datasets can also contain demographic and other variables. But many qualitative methodologies organize inquiry around experiences, meanings, practices, processes, cases, narratives, or concepts rather than relationships among predefined variables.

02 · The Short Answer

Qualitative Research Can Include Variables, but It Does Not Always Need Them

In Brief

Qualitative research can contain or examine characteristics that could be represented as variables, but many qualitative studies do not need to organize their research questions or analysis around variables, particularly independent and dependent variables.

The appropriate terminology depends on the methodological approach and purpose of the study. Concepts such as experiences, meanings, processes, practices, cases, categories, or themes may better reflect what qualitative researchers are actually investigating, while variables can still be useful for describing participants, comparing cases, or integrating qualitative and quantitative evidence.

03 · What You Need to Know

Variables Are One Way of Organizing Research, Not a Requirement for Every Study

Why variables are so prominent in quantitative research

A variable represents a characteristic that can take different values or categories across observations. Quantitative research frequently asks how variables are distributed, whether they differ among groups, or how they relate statistically to one another.

A study might ask whether academic self-efficacy predicts persistence, whether an instructional intervention affects examination performance, or whether engagement differs among academic programs. In each case, identifying the variables helps specify the analysis.

This logic fits naturally with research questions framed around measurable variation. The broader distinction among concepts, constructs, and variables helps explain how theoretical ideas can become empirical quantities or categories in such studies.

Many qualitative questions are asking something different

Qualitative research often seeks detailed understanding of how people experience, interpret, negotiate, construct, or respond to phenomena in particular contexts.

Consider the question:

How do doctoral students describe their experiences of receiving critical feedback during dissertation supervision?

The purpose is not necessarily to estimate the statistical effect of “critical feedback” on a dependent variable called “doctoral experience.” The researcher may instead investigate how participants interpret feedback, how supervisory relationships shape those interpretations, how responses develop over time, and what meanings participants attach to the experience.

Forcing these elements into independent-dependent terminology could impose an analytical structure that the study was not designed to use.

Variable-oriented question How does X vary with, predict, or influence Y?
Qualitative question How is a phenomenon experienced, understood, enacted, interpreted, or developed within a particular context?

This is not an absolute quantitative-versus-qualitative divide. Research questions are more diverse than two sentence templates. The distinction simply illustrates why variable language fits some questions better than others.

Qualitative data can still contain variables

A qualitative dataset can contain characteristics that vary among participants or cases. An interview study might record age, academic discipline, years of experience, employment status, institution type, or other participant characteristics.

These are variables in the ordinary methodological sense. They may help researchers describe the sample, examine patterns across cases, or make purposive sampling decisions.

For example, a qualitative researcher studying teachers' experiences with generative AI might intentionally recruit teachers from different disciplines and career stages. Discipline and career stage can be recorded as variables even though the primary qualitative analysis is not a statistical model relating them to a dependent variable.

Having variables does not make a study quantitative

A common misconception is that the presence of variables automatically makes research quantitative.

Methodological classification depends on the research purpose, design, evidence, and analytical approach rather than the mere existence of participant characteristics that can vary.

A qualitative interview study does not become quantitative because the sample includes participants of different ages. Nor does a case study become quantitative because cases are classified by institution type.

Likewise, qualitative researchers can use counts or descriptive numbers without transforming the entire study into quantitative research. The methodological role of those numbers matters.

Independent and dependent variables are often particularly unsuitable

The strongest confusion usually concerns the expectation that every study must contain an independent variable and a dependent variable.

Those labels describe particular explanatory or analytical roles. They are especially intuitive in experiments and in quantitative models that designate explanatory and response variables.

Many qualitative designs do not seek to estimate this kind of relationship. Asking researchers to identify an independent and dependent variable can therefore distort the study before data collection even begins.

The broader question of whether independent and dependent labels are always appropriate applies even within quantitative research, and the limitation is still more obvious when the inquiry is qualitative and interpretive.

Qualitative methodologies organize inquiry differently

There is no single qualitative vocabulary because qualitative research includes diverse methodological traditions.

Phenomenological studies may focus on lived experience and its meaning. Grounded theory approaches investigate processes and develop theoretical categories through analysis. Ethnographic research may examine cultural practices, meanings, interactions, and social organization. Case study research investigates bounded cases in depth and in context. Narrative inquiry may center on stories and how experiences are constructed through them.

These traditions have their own methodological concepts. Replacing them indiscriminately with variable terminology can erase distinctions that matter to the design.

A theme is not simply a qualitative variable

A theme generally represents a patterned meaning identified through qualitative analysis. Depending on the analytical approach, themes may organize important aspects of participants' accounts in relation to the research question.

A theme is not automatically equivalent to a variable. Variables are typically defined in terms of values or categories that vary across observations. Themes may capture meanings that cut across accounts, operate at different levels, overlap, or depend heavily on context.

Researchers can sometimes transform qualitative codes or categories into variables for further analysis, but that is an additional analytical step. The original qualitative theme does not become a variable merely because both are ways of organizing information.

Codes and categories are not automatically variables either

Qualitative coding assigns labels to segments of data to support organization and interpretation. Categories may then bring related codes or observations together conceptually.

Researchers can quantify coded data, for example by creating a binary variable indicating whether a particular code appeared in each case. Once that transformation occurs, the resulting representation can function as a variable.

But the transformation changes what is being analyzed. Rich contextual material has been reduced to a structured representation for a particular purpose. That may be useful, but researchers should not confuse the representation with the full qualitative meaning from which it was derived.

Qualitative comparative analysis can use variable-like conditions without becoming conventional variable-centered research

Some qualitative and case-oriented approaches explicitly compare conditions across cases. Qualitative Comparative Analysis, for example, examines configurations of conditions associated with outcomes using set-theoretic logic.

This illustrates why statements such as “qualitative research does not have variables” are too absolute. Methodological traditions differ considerably.

The better question is whether variable terminology accurately represents the analytical logic of the specific approach being used.

Mixed-methods research may use both variable-oriented and qualitative representations

Mixed-methods research makes the distinction particularly visible. A study might administer a survey measuring self-efficacy and then conduct interviews exploring how participants understand experiences that shaped their confidence.

The survey component may represent self-efficacy as a measured variable. The qualitative component may explore experiences, meanings, and processes that are not reduced to variable values.

Integration can then examine how the two forms of evidence relate. Researchers do not need to force one vocabulary onto both strands merely for terminological symmetry.

Watch Out

If a thesis template asks for “independent and dependent variables” but your qualitative methodology does not use that logic, do not invent them simply to fill the section. Explain the concepts, phenomenon, cases, or analytical focus appropriate to the methodology and follow applicable institutional requirements.

04 · A Practical Example

A Qualitative Study Without Independent and Dependent Variables

Hypothetical Example

Exploring faculty experiences with generative AI

A researcher conducts semi-structured interviews to understand how university faculty members make sense of using generative AI in teaching, including perceived opportunities, concerns, institutional expectations, and changes in professional practice.

Research focus The study seeks to understand faculty members' experiences and interpretations rather than estimate the effect of one variable on another.
Participant characteristics Discipline, academic rank, teaching experience, and prior AI use may be recorded to describe participants and contextualize differences across accounts.
Qualitative evidence Interview transcripts contain participants' explanations, examples, tensions, experiences, and reflections.
Analysis The researcher develops codes, categories, themes, or another form of interpretation appropriate to the chosen qualitative methodology.

Academic rank and teaching experience can reasonably be called variables if the researcher needs that terminology. But the study does not therefore require a dependent variable called “AI adoption.” Doing so would impose a relationship that the research question did not specify.

A subsequent quantitative study might operationalize AI adoption as a variable and examine whether it differs by rank or teaching experience. That would be a different research question and analytical design using some of the same substantive concepts.

05 · What Researchers Often Get Wrong

Common Misunderstandings About Variables in Qualitative Research

Misconception

Qualitative Research Can Never Have Variables

That claim is too absolute. Qualitative datasets can contain characteristics that vary across cases, and some qualitative or mixed approaches use structured conditions or variable-like representations. What differs is whether variables organize the central research question and analysis.

Misconception

Every Study Needs an Independent and Dependent Variable

No. Many qualitative studies investigate experiences, meanings, processes, cases, or practices without specifying an independent-dependent relationship. Forcing such labels onto the study can misrepresent its methodological purpose.

Misconception

A Theme Is the Qualitative Equivalent of a Variable

Not generally. Themes represent patterns of meaning developed through qualitative analysis, whereas variables represent characteristics with values or categories across observations. The two can sometimes be connected analytically, but they are not interchangeable concepts.

Misconception

Recording Participant Demographics Makes a Study Quantitative

No. Qualitative researchers routinely describe participants using demographic and contextual characteristics. The overall methodological approach depends on the research purpose, design, evidence, and analysis rather than whether the sample table contains numbers.

Misconception

Qualitative Research Means Nothing Can Be Compared Across Cases

Qualitative analysis can examine similarities, differences, patterns, and contrasts across participants or cases. Such comparison does not require reducing every characteristic to a quantitative variable or estimating statistical relationships.

06 · What This Means for You

Should You Identify Variables in a Qualitative Study?

Use terminology that matches your methodology. If variables genuinely help describe the design, there is no prohibition against the word. If the study is not organized around variable relationships, however, there is little benefit in inventing them.

A simple decision framework

If your question asks how X predicts, influences, or differs in relation to Y
A variable-oriented framework may be relevant, although the overall methodology still needs to match the question.
If your question explores experiences, meanings, practices, processes, or perceptions
Describe the phenomenon and concepts of interest rather than forcing independent and dependent variables onto the study.
If participant characteristics help contextualize qualitative findings
Record and report them where relevant without assuming they must become explanatory variables.
If qualitative codes are transformed into structured values for another analysis
Explain the transformation explicitly and distinguish the resulting variables from the richer qualitative evidence.
If you are conducting mixed-methods research
Allow each strand to use terminology appropriate to its methodological logic and explain how the evidence is integrated.

Methodological vocabulary should clarify the study rather than satisfy a checklist detached from the design. If removing the words “independent variable” and “dependent variable” makes your qualitative research question more accurate rather than less precise, that tells you something useful.

07 · A Quick Checklist

Before Using Variable Terminology in Qualitative Research

Before labeling something a variable, check:
Identify what the qualitative research question is actually asking you to understand.
Check the methodological terminology conventionally used in your chosen qualitative approach.
Distinguish participant or case characteristics from the central phenomenon being investigated.
Do not invent independent and dependent variables when the design does not specify such a relationship.
Avoid treating themes, codes, and categories as automatic synonyms for variables.
If qualitative evidence is transformed into variables, document how that transformation was performed.
Use terminology consistently with the epistemological and analytical assumptions of the methodology.
08 · Frequently Asked Questions

Questions About Variables in Qualitative Research

Does qualitative research have variables?

It can. Qualitative studies may record characteristics that vary across participants or cases, and some approaches use structured conditions or variable-like representations. However, many qualitative studies are not organized around relationships among variables.

Does qualitative research have independent and dependent variables?

Usually not when the study is designed to explore experiences, meanings, processes, or other phenomena rather than estimate relationships between designated explanatory and outcome variables. Some studies may incorporate such terminology, but it should follow the actual design.

What do qualitative researchers use instead of variables?

Depending on the methodology, researchers may discuss phenomena, experiences, concepts, processes, practices, cases, categories, narratives, or themes. There is no single replacement term because qualitative methodologies organize inquiry differently.

Is a theme a variable?

Not automatically. A theme is generally a patterned meaning developed through qualitative analysis. Researchers can later transform coded information into variables for particular purposes, but that is a separate analytical operation.

Can qualitative research compare groups?

Yes. Researchers can examine similarities and differences across cases, contexts, or participant groups qualitatively. Comparison does not require statistical testing or an independent-dependent variable framework.

Can qualitative research include demographic variables?

Yes. Age, occupation, discipline, years of experience, and other characteristics can help describe participants and contextualize findings. Their presence does not determine whether the study is qualitative or quantitative.

Should I include a “variables” section in a qualitative thesis?

Only if it accurately reflects your methodology or is required by your institution. Otherwise, a section describing the phenomenon, central concepts, research context, or other methodology-specific elements may be more appropriate. Institutional requirements should be checked directly.

09 · The Bottom Line

Do Not Force Variable Logic Onto a Study That Is Asking a Different Kind of Question

The Bottom Line

Qualitative research can contain characteristics that function as variables, but it does not inherently require independent and dependent variables because many qualitative studies organize inquiry around experiences, meanings, processes, cases, and other phenomena rather than statistical relationships among predefined variables.

Use variable terminology when it genuinely describes the design. Otherwise, use the conceptual and analytical language appropriate to the qualitative methodology, and resist turning methodological vocabulary into boxes that must be filled regardless of what the research is actually trying to understand.

10 · Sources and Further Reading

Sources and Further Reading

11 · Cite this Guide

How to Cite This Guide

This guide is intended to be read, shared, and used in research, teaching, and academic work. If you draw on its ideas, explanations, or other content, please acknowledge the source by citing the guide. Doing so gives appropriate credit and helps your readers locate the original resource.

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